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Gay marketers, using unreliable data, relentlessly promoted the image of well-off, desirable gays (usually gay-male couples) all through the ’90s. It’s become a stereotype. But it isn’t true. The overwhelming consensus of over 60 research papers on lesbian and gay incomes holds that gay men earn less than straight men, while lesbians earn more.Joe Clark, “Gay money: The truth about lesbian and gay economics”
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